The Opportunity
Turn Practice Reports Into Profit
$60,000 (operate the platform for NFL, NBA, MLB, or Soccer)
$600,000 (own the technology outright for that league)
Monthly Revenue Potential
$10,000 - $50,000 per league within 12 months
Operating Costs
Just $400-600/month including all data feeds
Time to Launch
14 days from signing
The $150 Billion Problem We Solve
Every day, 50 million sports bettors and fantasy players make decisions blindly. They don’t know who practiced. They don’t know which sportsbook is accurate. They’re literally gambling on their gambling.
Practice Edge changes everything by delivering the intel that actually matters:
Who's actually playing tonight (not just "questionable")
Which sportsbooks consistently miss their lines
What beat writers are saying that Vegas hasn't priced in yet
What You Get
The Technology That Powers Winning Decisions
Practice Edge isn’t another scores app. It’s an intelligence system that processes thousands of signals daily to give users the edge they’re desperately seeking.
Core Platform Includes:
Beat Writer Brain
AI that reads 10,000+ tweets daily from verified reporters
Practice Parser
Extracts DNP/LP/FP from any source in real-time
Accuracy Engine
Tracks every bet, every result, every sportsbook
Odds Scanner
Monitors line movements across 5+ books
Alert System
Instant notifications when status changes or lines move
Five Revenue Streams From One Platform
Fantasy Intelligence Service
- Users: DFS players, season-long fanatics
- Price: $9.99/month
- Hook: "Know who's playing before your opponents do"
Betting Edge Platform
- Users: Serious sports bettors
- Price: $19.99/month
- Hook: "Bet with the most accurate sportsbooks"
Sportsbook Affiliate Revenue
- Partners: FanDuel, DraftKings, BetMGM
- Revenue: $50-300 per acquisition
- Hook: "We track accuracy, you get commissions"
Media White-Label
- Users: Sports media companies, influencers
- Price: $2,500/month + revenue share
- Hook: "Offer exclusive intel to your audience"
API Data Feed
- Users: Apps, platforms, syndicates
- Price: $1,000-5,000/month
- Hook: "Integrate practice intel into your product"
Investment options
License Model - $60,000 Per League
Perfect for: Operators who want to run the business without the tech headaches
What $60K Gets You:
Exclusive Operating Rights:
- Run Practice Edge for one complete league (NFL, NBA, MLB, or Soccer)
- Your own branded domain and customization
- Serve unlimited users in your market
- Set your own pricing strategy
Technology Package:
- Fully hosted platform (we handle the infrastructure)
- All data feeds included and maintained
- AI models updated weekly
- Mobile-responsive web app
- Admin dashboard for customer management
Business Assets:
- Proven marketing campaigns that convert at 2.3%
- Email sequences that retain 71% of users
- Affiliate partnerships ready to activate
- Social media templates and content calendar
- SEO-optimized landing pages
Support Included:
- 30-day intensive launch program
- Weekly calls for first 3 months
- Technical support (we fix the bugs)
- Quarterly business reviews
- Access to operator community
Financial Reality Check:
-
Month 1: 200 users × $10
avg = $2,000 -
Month 3: 500 users × $12
avg = $6,000 -
Month 6: 1,000 users × $15
avg = $15,000 -
Month 12: 2,000 users × $15
avg = $30,000 - Year 1 Revenue: ~$150,000
- Year 1 Costs: ~$65,000 (including license)
- Year 1 Profit: ~$85,000
- ROI: 142%
Why This Works:
- You focus on marketing and customer acquisition
- We handle all technical complexity
- No hiring developers or data scientists
- Updates and improvements automatic
- Switch leagues or add more anytime
Acquisition Model - $600,000 Per League
Perfect for: Companies wanting to own a proprietary advantage in sports tech
What $600K Gets You:
Complete Ownership
- Full source code and IP rights for chosen league
- All algorithms and data pipelines
- Database schemas and documentation
- Training data and historical records
- Freedom to modify, resell, or expand
Technology Transfer:
- Complete codebase with documentation
- Data pipeline configurations
- AI model weights and training scripts
- API integrations and keys transferred
- Development environment setup
Existing Assets:
- 6 months of historical practice data
- Sportsbook accuracy database
- Beat writer credibility scores
- Proven NLP extraction rules
- Performance optimization data
Growth Accelerators:
- Current beta user feedback and data
- Partnership conversations in progress
- Marketing campaigns with proven ROI
- Technical roadmap for next 12 months
- Expansion playbooks for other leagues
Why Acquire vs License:
Build Cost Reality:
- Development: $300-400K
- Data pipeline setup: $50K
- AI/NLP development: $100K
- Testing and launch: $50K
- Time to market: 12-18 months
- Success rate: 30%
Acquisition Advantage:
- Immediate market entry
- Proven technology (89% extraction accuracy)
- Skip 18 months of development
- Own the IP forever
- Expand to other leagues yourself
Exit Opportunity:
- Year 2 Revenue Potential: $1-2M
- Industry Multiple: 4-6x revenue
- Potential Exit: $4-12M
- ROI: 600-2000%
See It In Action
Live Demo Experience
What You’ll See:
Practice Intel Feed
- Real-time updates from 500+ beat writers
- Color-coded injury status (Red: OUT, Yellow: Questionable, Green: Full)
- Confidence scores on each report
- Source credibility ratings
Betting Dashboard
- Top 5 line movers in last hour
- Sportsbook accuracy rankings
- Parlay builder with instant calculations
- Props most likely to hit based on practice status
Accuracy Tracker
- Which books nail their NFL spreads (FanDuel: 52.3%)
- Which consistently miss NBA player props (DraftKings unders: 61% hit rate)
- Your personalized betting performance
Smart Alerts
- "Jalen Hurts limited in practice - line moving"
- "Giannis upgraded to probable - player props shifting"
- "FanDuel 0-5 on Mahomes passing props this season"
The Numbers That Matters
Revenue Model Breakdown
Sports Betting Reality:
● $150B wagered globally in 2024
● 73% of bettors say they'd pay for practice intel
● Average bettor loses $500/year (we help them win)
● 67% don't know which sportsbooks are accurate
Our Beta Performance:
● 347 users in 90-day beta
● 71% still active after 3 months
● Average session: 23 minutes
● Users check 4.2x per day during season
● NPS Score: 67 (vs industry average 35)
Monthly Costs at 1,000 Users:
Data & APIs:
● X (Twitter) API: $100
● Sports data APIs: $200
● Odds APIs: $150
● Infrastructure: $200
● Total: ~$650/month
Revenue at 1,000 Users:
● Subscriptions (900 × $12): $10,800
● Affiliate commissions: $3,000
● API licensing (2 partners): $3,000
● Total: $16,800/month
● Margin: 96%
Why Sports Leagues Make Sense
League-Specific Advantages
● Season: September - February
● Market: 100M+ fans
● Key Intel: Wednesday-Friday practice reports
● Betting Volume: $35B annually
● Best Props: Player yards, TDs, first scorer
● Season: October - June
● Market: 60M+ fans
● Key Intel: Shootaround reports, rest days
● Betting Volume: $20B annually
● Best Props: Points, rebounds, assists, 3s made
● Season: March - October
● Market: 50M+ fans
● Key Intel: Pitching rotations, lineup cards
● Betting Volume: $15B annually
● Best Props: Strikeouts, hits, home runs
● Season: Year-round (various leagues)
● Market: 200M+ fans globally
● Key Intel: Training reports, team sheets
● Betting Volume: $40B annually
● Best Props: Goals, shots, cards
Multi-League Strategy
● Year 1: NFL only - $150K revenue
● Year 2: Add NBA - $300K combined revenue
● Year 3: Add MLB + Soccer - $600K revenue
● Year 4: All major sports - $1M+ revenue
Technology That Actually Works
What’s Operational Today
Beat Writer Network
- Tracking 500+ verified reporters
- Processing 10,000+ tweets daily
- 89% accuracy extracting practice status
- 12-second average detection time
Sportsbook Tracker
- Monitoring 5 major books
- 50,000+ historical bet results
- Accuracy scores updated nightly
- Prop bet hit rates by player
Smart Alerts
- Push notifications to mobile
- Email digests
- Discord/Telegram bots
- Webhook integrations
Core Features
- Parlay builder with real odds
- Historical practice lookup
- Injury history timelines
- Beat writer credibility scores
Coming Next Quarter
- AI-powered game predictions based on practice patterns
- Voice assistant for practice updates
- Direct sportsbook integration via APIs
- Machine learning for injury recovery timelines
- Automated betting model backtesting
Compared To The Competitive
Why We Win
| Feature | Practice Edge | Action Network | FantasyLabs | ESPN |
|---|---|---|---|---|
| Practice Intel | ✅ Real-time | ❌ | Delayed | ❌ |
| Beat Writer Tracking | ✅ AI-powered | Manual | ❌ | ❌ |
| Sportsbook Accuracy | ✅ Unique feature | ❌ | ❌ | ❌ |
| Price | $7-20/month | $60/month | $30/month | Free |
| Betting Tools | ✅ Advanced | ✅ | limited | Basic |
| API Access | ✅ | ❌ | ❌ | ❌ |
Interactive Demo Artifact
Real Chart with Live Data
- Select any ticker (NVDA, AAPL, SPY)
- See actual insider trades plotted on price charts
- Color-coded markers: Red (Politicians), Green (Insiders), Blue (Funds)
AI-Generated Insights
- Click any trade marker
- Get instant AI analysis: "Nancy Pelosi bought NVDA calls here. RSI was 78 (overbought). Historical pattern: 6 of 8 similar trades saw 3% pullback within 5 days."
Pattern Recognition
- View success rates of following specific traders
- See correlation between technical indicators and insider trades
- Predictive signals based on historical patterns
Alert Configuration
- Set up sample alerts: "Notify when any Senator trades tech stocks"
- Test webhook integrations
- Preview mobile notifications
Our Secret Weapons
Only platform tracking sportsbook accuracy
- Nobody else shows which books consistently miss
Beat writer NLP
- We read Twitter so users don't have to
Multi-sport from one codebase
- Same tech works across all leagues
Affiliate revenue model
- Users pay less, we earn more
Why Now Is The Perfect Time
Sports betting is exploding.
38 states legalized. $150B market. Growing 20% annually.
Fantasy sports are mainstream.
60M players. $8B market. Desperate for an edge.
Practice intel is the last frontier.
Everyone has scores. Nobody has intelligence.
The technology is ready.
APIs available. AI is accurate. Platform is proven.
The opportunity is massive.
First platform to nail this wins the market.
One Final Thought
Every sports bettor and fantasy player asks the same question: “Who’s actually playing tonight?”
Every single day, millions of people make decisions without this basic information.
Practice Edge answers that question. And dozens more they didn’t even know to ask.
You can be the one who brings this intelligence to your market. Or you can watch someone else do it.
